Mad Bid Review – Scams & Online Penny Auctions

This is an Internet Marketing blog – and if you want to make a huge amount online, very quickly, this is a pretty sweet business model. If you have morals on the other hand, you might be less inclined to give this model a go. For the sake of education, and because it’s a rather interesting case study, I’m going to give you my opinion in this mad bid review.

In my opinion… Online Penny Auctions – such as the ones on MadBid.com – prey on ignorance. Bidding in these auctions is gambling, at best, and that’s only if you actually understand what’s going on.

While at first getting a Macbook Air for £26 might sound like a steal, things are not as they seem. Strictly speaking it’s not theft, but …in my opinion… it’s not far off. Unfortunately it’s actually the bidder getting screwed, and the auction house getting the bloody good deal.

The Model:

1. To place a bid on an auction you need to buy bidding credits. These will cost you between 75p and £1.50 each, depending on how many you buy.

2. When you place a bid, the price of the auction goes up by 1p (this has cost you one bidding credit)

3. When a new bid is placed, the auction countdown re-sets.

The Result:

Essentially all Mad Bid are doing, it revaluing the currency to make the deal sound better than it is. £1.50 is suddenly 1p, 15000% deflation!!! And every bidder is paying for the item regardless of whether or not they win.

Even if you win, you still need to pay whatever the auction price has risen to!

The sales pitch is absolutely golden:

Audi A3 for £514.63

£50 Asda voucher for £0.91

iPhone 3GS 32GB for £9.67

These are actual prices of auctions still taking place on mad bids, review these prices with the re-valued currency in mind and things aren’t looking so peachy.

Audi A3 (RRP £16,320) for between £38,597.25 and £77,194.50

£50 Asda voucher for between £68.25 and £136.50

iPhone 3GS 32GB (RRP £538) for between £725.25 and £1450.5

Why aren’t online penny auctions like Mad Bid reviewed by the same people responsible for regulating gambling? The opportunity for false bidding is rife, and the chances of winning are tiny!

The chances of winning with each bid are: (End Price x 100) to 1. If the end price is £56.60, each bid has a 1 in 5660 chance of winning. You’d be better off at a poker machine…

In theory Mad Bid could:

1. Fake bid if the auction hasn’t hit ROI yet

2. Fake bid to perpetuate auctions into peak bidding times… but wait, they don’t have to…

One thing that really pissed me off about this business model is that auctions don’t stop if the bidding time expires without somebody winning. The Audi A3 auction had been paused for several hours when I woke up this morning… While its understandable from the business’ perspective, it completely shits on the bidders.

And another thing that pisses me off, is that the last person to part with their bid, effectively winning the auction, still has to pay the bloody auction price.

The conclusion of this Mad Bid Review is entirely my opinion… and in my opinion Mad Bid Auctions, and penny auctions like them, are scams! They should be regulated at the very least, and the cost of bids should be reflected in the auction prices more accurately.

56 thoughts on “Mad Bid Review – Scams & Online Penny Auctions

  1. anyone intrested in setting up a penny auction site if people are stupid enough to fall for it then its there fault its easy money seriously im intrested in setting up my own site bargainbid dot com

  2. peter on

    The best thing to do is stay away from Madbid. Most of the comments are correct. So do not buy credits and treat yourself to a holiday.

  3. Robert mclarnon on

    It’s a scam alright I spent £27 it lasted 5 minutes I had 66 bids , and mad bid sent me 4 texts in that time costing

  4. This is bolloks. Every credit cost 14p and when you ssay you pay loads more its rubbish. You could bid abbout 100 times – 5 times to win the item.This means that its not Madbid.com scamming its the person going crazy with his or her bidding. So yes you have to pay more than the price stated but if you bid wisely you will still get it for a LOT cheaper than the RRP

  5. anansigirls on

    Thank you for putting into words what I always suspected. And I agree that this is gambling, and not auctioning which means it should be regulated, if not prohibited.

  6. Firstly Well said Author, couldn’t have put it better myself. People are ignorant and also very easily trapped in the madbid cycle. Bids are cheaper now than when they where but it still doesn’t make things any cheaper. People need to look at the facts that now bids can be as little as 10p per credit but it takes minimum ( what i have seen ) of 4 credits per 1 penny bid, so that, for a start is 40 pence per bid, anything valued on the madbid site over £200 is 6 credits per bid and i am going to use a example of a auction that is running this minute. There is a TV which they value at £549 and it’s current bid is valued at £159.30, each 1p of those bids where 60p each as it is a 6 credit per bid auction so to do the easy math so people can understand, move the decimal point forward 1 place which will make it £1593.0 then times that by the number of credits it takes to place a 1 penny bid, in this case 6. £1593.0 x 6 = £9558. Now take a long look at that, would you pay that much for a TV and that’s not including their admin fees and delivery on top of that. Yes there is a chance you could pop in and place 1 bid and win the item but we all know that is not going to happen, it’s near on impossible. Also if the bids are still going by the deadline then it will stop and resume the following day. Anyone who bids on this site must be mad themselves. they prey on they weak minded so they gamble away their money making them HUGE profits. It is worse than gambling in my opinion be a big margin.

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